Communication: What to Do and What Not to Do, or Why People Who Think They're Good at Communication Are Often Wrong [ukr]

Communication is one of the key skills of a product manager, directly impacting the quality of decisions, team velocity, stakeholder trust, and career growth. It is often taken for granted: we all send messages, hold meetings, explain tasks, provide feedback, and negotiate with people every day. Because of this, many people assume their communication skills are fine.

In practice, however, communication is often where the biggest pitfalls lie: unclear expectations, poorly phrased feedback, unnecessary conflicts, vague agreements, decisions lacking buy-in, and the feeling that the team “just doesn’t get it.” For a product manager, this is particularly critical, as their work relies heavily on the ability to explain, listen, coordinate, influence, and help others move in the same direction.

In his talk, Ray will break down what strong communication looks like in product management: how to assess your own level more honestly, where mistakes most often occur, how to explain complex things in simple terms, and how to give feedback in a way that truly helps individuals and the team become stronger.