Panel discussion: Money, metrics, illusions: what's behind business scaling [ukr]

Everyone dreams of scaling up, but they don't always understand whether every business is ready for it. Let's talk about the growth of companies, what strategies work in 2025, and why sometimes “holding the line” is more profitable than “driving growth.”

    Key questions:
  • When is scaling an opportunity and when is it a business trap?
  • How to understand that a company is ready for growth?
  • Is it possible to grow without losing profitability?
  • What metrics really show effective growth?
  • In 2025, is it better to grow fast or steadily?

Stepan Tanasiychuk
Stfalcon
  • CEO at Stfalcon
  • He invented and manages the development of the "Povitryana Truvoga" application, which saves people's lives. 7 million downloads
  • Co-founder of Fwdays — the largest technical conferences in Ukraine (more than 120 events)
  • He created the Stfalcon company from scratch, which is among the top 200 global outsourced mobile application development companies
  • Created a road quality map of Ukraine. At the time of exit from the project, there were 120,000 users who collected information and more than 700,000 km of evaluated roads in the database
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