Crash Course: Storytelling for Engineers
Mentor: Pavlo Polyakov, Principal Engineer at Free2move
Code increasingly helps write AI, but it is humans who formulate meaning: what problem we are solving, for whom and what impact it has.
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Engineers create strong solutions, but lose influence at the communication stage:
- ideas sound too complicated
- contribution to the result non-obvious
- technical discussions don't lead to the right solution.
Today, it's no longer enough: you need to not only do it, but also convincingly explain why your solution is important to the team and the business.
This course provides a practical approach to storytelling for engineers: how to structure technical stories, adapt them for different audiences, and convey the key message without overloading. You will learn to use stories as a working tool of influence to promote your ideas, gain support for solutions, and achieve professional goals faster.
- You will receive a practical toolkit that you can immediately apply in your work:
- A technical story structure for presentations, meetings and pitches
- A self-presentation and professional narrative template
- An approach to explaining complex topics to technical and non-technical audiences.
The result: more transparent communication, stronger influence, faster decision-making.
Who is this course for
- Middle/Senior engineers who want to communicate their ideas more clearly and convincingly
- Tech leads and Staff+ engineers who value influence without formal authority
- Engineers who regularly explain technical solutions to business, management, or related teams
- Professionals preparing for interviews, performance reviews or transitioning to a new role.
Format:
Duration: 3 modules, ~8 hours
Platform: Zoom. We will send you a link to the broadcast the day before the course, and it will also be available on this page. In addition, all materials and recordings of the sessions will be available on the learning platform throughout the year.
Language of the event and presentation: Ukrainian
Program
Day 1 — Why Stories Work (≈ 2.5 hours)
- How the brain works and why stories matter
- Practice
- Storytelling from a neuroscience perspective: what audiences automatically respond to
- Practice
Day 2 — How to build stories (≈ 3 hours)
- Story structure for engineers: key elements and frameworks
- Practice
- How to explain technical ideas in a way that makes you understood
- Practice
- AI as an assistant in storytelling
- Practice
Day 3 — Storytelling as a tool for influence (≈ 2.5 hours)
- Storytelling for career: self-presentation, professional narrative, demonstration of impact
- Practice
- Storytelling for influence: problem → risk → solution → next steps
- Practice
